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Apple is 'Decentralizing Out of Silicon Valley' (9to5mac.com) 90

9to5Mac writes: Amid pushback regarding Apple's plans to return to in-person work this fall, Mark Gurman at Bloomberg reports that Apple is "ramping up efforts to decentralize out of Silicon Valley." In the latest edition of his Power On newsletter, Gurman reports that Apple has faced a variety of problems recruiting and retaining talent because of its emphasis on Silicon Valley.

Gurman writes that Apple has been "losing talent" because of the high-cost of living in the San Francisco Bay Area. "Many engineers lamented that they couldn't balance living expenses with other pursuits like college tuition for their children and long-term savings," Gurman says.

Furthermore, Apple has struggled to diversify its workforce because of its focus on Silicon Valley. It also competes with a variety of companies for talent, including Amazon, Google, and Netflix. The cost of operations is also high, and Gurman writes that "Apple could get the same work out of employees demanding far lower salaries in less pricey regions." For these reasons, Apple is reportedly looking to decentralize out of Silicon Valley.

From Bloomberg's report: Decentralization across the company is entering full swing, and Apple has engaged in a costly expansion from the sunny coasts of LA and San Diego to the Pacific Northwest of Oregon and Washington, the Rocky Mountains of Colorado, Iowa's Midwest, the Eastern Seaboard of Massachusetts, Miami and New York. Notably, it's also spending $2 billion on building new campuses in Austin, Texas, and North Carolina. That's in addition to hiring engineers in Canada, Germany, New Zealand, Spain and the U.K. Altogether, the moves will add tens of thousands of jobs outside of Silicon Valley.

As it keeps moving beyond Silicon Valley, Apple will pilot a hybrid office and remote work arrangement globally when it forces nearly all staff back to its offices in September.

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Apple is 'Decentralizing Out of Silicon Valley'

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  • lol (Score:3, Funny)

    by Anonymouse Cowtard ( 6211666 ) on Sunday July 04, 2021 @05:42PM (#61550900) Homepage

    Apple says that Silicon Valley is the CORE of its recruitment problems. Apple needs to SEED offices in other cities. Apple will PEEL off some of it's more expensive operations.

  • by PPH ( 736903 ) on Sunday July 04, 2021 @05:42PM (#61550904)

    Time to put up the signs [postimg.cc].

  • by groktrev ( 5458264 ) on Sunday July 04, 2021 @05:42PM (#61550906)
    Apple (and most employers) aren't paying people enough to live where their offices are, so they're planning to pay people even less to live in lower cost areas. Spoiler alert: Employees won't be paid enough to cover living expenses, college tuition, etc. in those new locales either. Apple is the richest, most profitable company on earth. Paying employees enough to live comfortably in the Bay Area shouldn't be among its problems.
    • by systemd-anonymousd ( 6652324 ) on Sunday July 04, 2021 @05:50PM (#61550938)

      >Even less

      You make it sound like they're being cheap.

      My buddy at Apple made $250k last year and can't afford to own a home in the San Jose area that isn't complete and total shit. His rent is $3k a month for a home big enough for two adults, one kid, and two (old) cars. Apple and others aren't paying enough for the area not because they aren't paying a fuckton, but because the area is absolutely insane. Sky-high taxes and even higher property values. A home in western states that costs $750k would be $5M in his area and wouldn't come with the acre+ of land.

      • I dont' want the land. But most of the more affordable places tend to have standalone houses with yards to mow (not wanted in retirement), or else rental apartments. Don't see the point of "land" myself if you're not farming or using it for something. If you want to garden, a small plot is sufficient. Condos and the like tend to be rarer outside of larger cities. I did buy about 20 years ago, I don't maintain it well and it wasn't all that great to begin with. What gets you priced out is being on a sing

        • by An0nYm0u5c0wArD ( 6251996 ) on Sunday July 04, 2021 @07:26PM (#61551236)

          People like you are weird to me. I will never understand the desire for a New York City style life.

          The purpose of land is to have a place for your kids and pets to play ALL THE TIME, without having to leave your home. You don't have to landscape your yard into a giant field of grass. There are plenty of other options that include wooded areas. Go look at some playgrounds in parks that use recycled rubber mulch that looks just like regular mulch.

          Condo living sucks ass because you have to deal with a-hole neighbors. If you aren't dealing with an a-hole neighbor, then you probably ARE the a-hole neighbor. When you own at least 1/4 acre with a detached house on it, you don't have to bother your neighbors when you want to listen to music or watch a movie.

          The other reason to own land is to not have to deal with stupid HOA boards. If you "buy" land in an HOA, you don't actually own shit. They own you.

          • Network effect (Score:5, Insightful)

            by Okian Warrior ( 537106 ) on Sunday July 04, 2021 @11:31PM (#61551786) Homepage Journal

            People like you are weird to me. I will never understand the desire for a New York City style life.

            Opportunity, especially financial opportunity, is subject to network effects. People move to the city because that's where all the opportunities are.

            If you want to switch jobs, chances are there's another one nearby so that you don't have to move. If you're an artist, there's more chance of finding patrons. If you're an entrepreneur, there's more chance of finding partners that match your needs, or funding.

            There's more chance of meeting important people in your field, and who can help you along in your career.

            Networking can be very useful in the city.

            (I completely agree with your sentiment, but I also note that my own opportunities became more limited once I bought a house in a small community.)

            • If you want to own a home, too bad. If you want to smell something other than urine and tobacco smoke whenever you step outside, too bad. If you want to spend less than 80% of your income on housing that gains you no equity, you're in luck. Fsck NYC.
          • Density is convenient. Montreal is lower-key than New York, but I can walk literally everywhere I need to go about 95% of the time. I'm next to one of the biggest parks in the city, and as a cyclist I never lack for greenspaces. I've also lived in Edmonton, and that city is like one giant suburb. Everyone has a yard, and the schoolyards are about the same size as most of Montreal's city parks. The downside is you have to drive fucking everywhere, even the convenience store for a slurpee, because the tradeof

          • by Takalow ( 985175 )

            People like you are weird to me. I will never understand the desire for a New York City style life.

            As someone who grew up in the country, I hated it. 30 miles to the nearest store. Nothing to do. Utilities are hard to get. No technology and lot's of a-hole rednecks you have to deal with. Never going back.

          • You know who got the majority of COVID-19 cases? People living in cities. You know who woke up last weekend as they were being sandwiched to death between the floor and ceiling? Condo dwellers in Miami.

            I'll stick to my 1/4 acre single-family suburban tract home with woods behind me. Oh and the $1,000/mo I pay for my mortgage and taxes is less than 10% of my gross.

            • Oh and my 36 mile commute only takes about 40 minutes where I live.. no traffic... reverse commute out to the boonies.

              City life sucks...

        • by SuperKendall ( 25149 ) on Sunday July 04, 2021 @09:37PM (#61551550)

          Show up to work at 10 and leave at 7, it's fine.

          Showing up at work at 10 and leaving at 7 is far from fine. You really have no morning because you sleep in a little and you are driving right out. You really have no evening because after you leave at 7 and maybe get something to eat, it's 8:30pm by the time you get home, and have very little time in the evening before you have to go to bed.

          I know, I've tried that schedule before and it sucks if you have any kind of home life. I'd rather add fifteen minutes to a commute each day and at least have some realistic amount of time in the evening to do stuff.

          • by flink ( 18449 )

            I worked 10:00 - 6:00 for years and it was great. It shaved my commute across Boston to Watertown down from 45 - 90 minutes to ~30 minutes (i.e. if I left work between 5 and 6, I would get home at around the same time, on average). I got home at 6:30, play with my daughter for an hour or two, put her to bed, and eat a European style dinner with my wife between 9 and 10. Then I could stay up until 12 or 1 doing whatever and wake up around 8 the next day and be fine to start again.

            When I was younger it mea

      • by dfghjk ( 711126 ) on Sunday July 04, 2021 @07:08PM (#61551154)

        250K is 20K/month. 3K/month is 15% of gross earnings for a home that supports a small family. Your buddy isn't struggling and you are whining.

        • Re: (Score:3, Informative)

          "lol just put $600k down on a $3M home with a monthly mortgage payment of $12.2k and $23.7k a year in property tax, on top of all the other taxes."

          You need to be DINK just to afford living in a decent home in that area of CA.

      • The point is they won't pay him $250k where his home costs $750k, he'll be lucky to get paid six figures.
        • In the vast majority of the USA, 750k for a home is a monstrous amount.

          Try like 250k in much of the South for nice homes and even in many built up areas of the northeast you can have a very nice home with a nice size plot of land for well under 500k.

          Friend just sold his home in CT with half an acre, beautiful neighborhood and 4500 square foot home w/4 car garage for 350k and was thrilled to get it.

      • by alantus ( 882150 )
        His rent/salary ratio is smaller than most of the rest of the world, so I'd say it's enough.
      • Does Apple not give out stock to employees? Anyone who has worked at Apple, or any of the FAANG companies, for at least a few years should be a multi-millionaire by now, given how much tech stocks have exploded over the past decade.
    • by ShanghaiBill ( 739463 ) on Sunday July 04, 2021 @06:43PM (#61551100)

      Apple (and most employers) aren't paying people enough to live

      I have many friends who work for Apple. "Underpaid" is not an adjective I would apply to any of them.

      Employees won't be paid enough to cover living expenses, college tuition, etc.

      Yet, somehow, people are living in houses and going to college. How is that possible?

      • Employees won't be paid enough to cover living expenses, college tuition, etc.

        Yet, somehow, people are living in houses and going to college. How is that possible?

        Compensation in Silicon Valley is more than enough to cover everything except for a house (assuming that one wants a house in a "good" school area). For those who already have a house, living in Silicon Valley with its relatively higher compensation will result in greater wealth accumulation than living in most other places.

        I know quite a few people who are leaving the area because they don't believe they will be able to buy a house. Rightfully or not, part of the reason is that not all but quite a few yo

      • Yeah I'd think the vast majority of Silicon Valley tech company employees are multimillionaires, given how much tech stocks have skyrocketed over the past decade.
    • Re: (Score:2, Insightful)

      by FudRucker ( 866063 )
      yup, multi-billion dollar corporations with multi-billionaires running them did not get all that money by being generous and nice to their employees, they got that way by being amoral and cold and uncaring towards everybody, that includes Amazon, Apple, Google, Microsoft, facebook, and all those other corporation sitting on billions of dollars.
  • Wow... (Score:3, Interesting)

    by cloud.pt ( 3412475 ) on Sunday July 04, 2021 @06:35PM (#61551074)

    So, let me get this straight: Apple has figured that it can no longer maintain sustainable growth out of hardware sales margins, after-sales repairs, and cheap labour in SEA, and now they want to cut costs on the only thing that actually differentiates them from the competition: the best talent out of the central tech hub in the world. Good luck with that.

    I wanna know how they'll deal with their already psycothic corporate secrecy with a distributed R&D workforce... Or maintaining high levels of productivity and cut-throat yearly release schedules without in-person collaboration. Sounds to me this may finally be then dawn of the semi-yearly iPhone.

    • Re: (Score:2, Troll)

      by rtb61 ( 674572 )

      In the modern global era, what a technological multinational firm does, is distribute tech divisions across the globe. So a particular division of the corporation located in each major customer country. This so that they are a part of that countries technological base, to give them a lead into all major tech contracts, especially security ones, which countries will absolutely prefer to be done local since the wildly corrupt election of Joe Biden and the various political machinations of the UK government vi

    • by kick6 ( 1081615 )

      So, let me get this straight: Apple has figured that it can no longer maintain sustainable growth out of hardware sales margins, after-sales repairs, and cheap labour in SEA, and now they want to cut costs on the only thing that actually differentiates them from the competition: the best talent out of the central tech hub in the world. Good luck with that.

      I wanna know how they'll deal with their already psycothic corporate secrecy with a distributed R&D workforce... Or maintaining high levels of productivity and cut-throat yearly release schedules without in-person collaboration. Sounds to me this may finally be then dawn of the semi-yearly iPhone.

      What differentiated them from the competition was Steve Jobs. They really haven't done anything ground breaking since. You can code-monkey the next version of iOS with features you stole from Android from anywhere on earth.

      • >> What differentiated them from the competition was Steve Jobs. They really haven't done anything ground breaking since.

        Apparently the Watch sells a lot, and it looks like it is always getting more popular.
  • Factories in the USA.. Sales in China

  • by subreality ( 157447 ) on Sunday July 04, 2021 @08:33PM (#61551436)

    When they built their new headquarters, the UFO, the housing prices around there went crazier. There are simply too many office chairs for the number of bedrooms.

    I liked the valley before the megacorps took over. Maybe the oasis of hacker culture and startups will recover if Facebook and Google follow.

    • by havana9 ( 101033 )
      How FIAT solved the problem in the 50s [goo.gl] for their workers coming in Turin.
      Simply built a lot of condos to sell to its workers, with a nice garage to part their nice Fiat car, and offering a mortgage that they repaid with part of the wage.
      These condos aren't the nicest thing nowadays but in the 50s concrete and brick finish was all the rage. But I suppose that nowadays a think like this is considered a terrible eyesore anyway.
      • by ebvwfbw ( 864834 )

        Park their Fiat car? I couldn't help but notice in your photo that there are no repair shops. For that many Fiats there would have to be a lot of repair shops. Fix It Again Tony.

  • Most companies these days are pushing hard for hybrid remote work that means people are forced to come to the office on some days and work from home on others. This is complete bullshit !!! It forces people that would like to work from home to come to the office and those that would like to work from the office to stay home. Everybody loses and everyone is pissed off. Since everyone will be remote or at the office at random, coordinating any work or meetings will actually take more time and thus will be a
  • by Bruce66423 ( 1678196 ) on Monday July 05, 2021 @05:51AM (#61552274)

    Somewhat overdue and a very good reason to abandon California...

  • Distributed, Distribution and Diversification –Tim’s supply chain to grave AAPL dictums.

  • As a former Appler who didn't break 6-figures while working there... Apple doesn't like the whole "remote work" thing, not one bit. They relocated me to Maiden, NC to work in the data center where I had no hosts... And had no coworkers... In fact, all my coworkers were in CA, and they too were required to come into the office daily, and by all reports from my former coworkers and friends, they still have to (as soon as the recent call back to the office hits). It would appear to me they would have a sign

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