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Businesses

Disney, Warner, Comcast, and Paramount Are Contemplating Cuts, Possible Mergers (arstechnica.com) 100

After losing more than $5 billion in the past year, the world's largest traditional entertainment companies -- Disney, Warner Bros Discovery, Comcast and Paramount -- are contemplating cuts and possible mergers to ultimately help better compete with Netflix. The Financial Times reports (via Ars Technica): Shari Redstone, Paramount's billionaire controlling shareholder, has effectively put the company on the block in recent weeks. She has held talks about selling the Hollywood studio to Skydance, the production company behind Top Gun: Maverick, people familiar with the matter say. Paramount chief executive Bob Bakish also discussed a possible combination over lunch with Warner CEO David Zaslav in mid-December. In both cases the discussions were said to be at an early stage and people familiar with the talks cautioned that a deal might not materialize.

Beyond their streaming losses, the traditional media groups are facing a weak advertising market, declining television revenues and higher production costs following the Hollywood strikes. Rich Greenfield, an analyst at LightShed Partners, said Paramount's deal discussions were a reflection of the "complete and utter panic" in the industry. "TV advertising is falling far short, cord-cutting is continuing to accelerate, sports costs are going up and the movie business is not performing," he said. "Everything is going wrong that can go wrong. The only thing [the companies] know how to do to survive is try to merge and cut costs." But as the traditional media owners struggle, Netflix, the tech group that pioneered the streaming model over a decade ago, has emerged as the winner of the battle to reshape video distribution. "For much of the past four years, the entertainment industry spent money like drunken sailors to fight the first salvos of the streaming wars," analyst Michael Nathanson wrote in November. "Now, we are finally starting to feel the hangover and the weight of the unpaid bar bill." For companies that have been trying to compete with Netflix, Nathanson added, "the shakeout has begun."

After a bumpy 2022, Netflix has set itself apart from rivals -- most notably by being profitable. Earnings for its most recent quarter soared past Wall Street's expectations as it added 9 million new subscribers -- the strongest rise since early 2020, when Covid-19 lockdowns led to a jump. "Netflix has pulled away," says John Martin, co-founder of Pugilist Capital and former chief executive of Turner Broadcasting. For its rivals, he said, the question is "how do you create a viable streaming service with a viable business model? Because they're not working." The leading streaming services aggressively raised prices in 2023. Now, analysts, investors and executives predict that consolidation could be ahead next year as some of the smaller services combine or bow out of the streaming wars.

The Almighty Buck

Social Media Companies Made $11 Billion In US Ad Revenue From Minors, Study Finds (apnews.com) 26

An anonymous reader quotes a report from the Associated Press: Social media companies collectively made over $11 billion in U.S. advertising revenue from minors last year, according to a study from the Harvard T.H. Chan School of Public Health published on Wednesday. The researchers say the findings show a need for government regulation of social media since the companies that stand to make money from children who use their platforms have failed to meaningfully self-regulate. They note such regulations, as well as greater transparency from tech companies, could help alleviate harms to youth mental health and curtail potentially harmful advertising practices that target children and adolescents.

To come up with the revenue figure, the researchers estimated the number of users under 18 on Facebook, Instagram, Snapchat, TikTok, X (formerly Twitter) and YouTube in 2022 based on population data from the U.S. Census and survey data from Common Sense Media and Pew Research. They then used data from research firm eMarketer, now called Insider Intelligence, and Qustodio, a parental control app, to estimate each platform's U.S. ad revenue in 2022 and the time children spent per day on each platform. After that, the researchers said they built a simulation model using the data to estimate how much ad revenue the platforms earned from minors in the U.S. The platforms themselves don't make public how much money they earn from minors. [...]

According to the Harvard study, YouTube derived the greatest ad revenue from users 12 and under ($959.1 million), followed by Instagram ($801.1 million) and Facebook ($137.2 million). Instagram, meanwhile, derived the greatest ad revenue from users aged 13-17 ($4 billion), followed by TikTok ($2 billion) and YouTube ($1.2 billion). The researchers also estimate that Snapchat derived the greatest share of its overall 2022 ad revenue from users under 18 (41%), followed by TikTok (35%), YouTube (27%), and Instagram (16%).
"As concerns about youth mental health grow, more and more policymakers are trying to introduce legislation to curtail social media platform practices that may drive depression, anxiety, and disordered eating in young people," said senior author Bryn Austin, professor in the Department of Social and Behavioral Sciences. "Although social media platforms may claim that they can self-regulate their practices to reduce the harms to young people, they have yet to do so, and our study suggests they have overwhelming financial incentives to continue to delay taking meaningful steps to protect children."
Businesses

Online Retailer Zulily is Shutting Down (nbcnews.com) 25

Online retailer Zulily is shutting down. Writing on the company's homepage, an official said Zulily's leadership had "made the difficult but necessary decision to conduct an orderly wind-down of the business to maximize value for the companies' creditors." From a report: Launched in 2010 and based in Seattle, Zulily specialized in children's and women's apparel. It went public in 2013, and at one point was valued at approximately $9 billion, according to The Wall Street Journal. The retailer was long considered a staple of Seattle's tech scene, and in 2019 signed a multiyear sponsorship deal with the Major League Soccer team Seattle Sounders. More recently, Zulily became known for its aggressive advertising across social media platforms. Further reading: 'Office Space' Inspired Engineer's Theft Scheme, Police Say.
Wireless Networking

Wireless TVs Use Built-In Cameras, NFC Readers To Sell You Stuff You See On TV (techcrunch.com) 98

An anonymous reader quotes a report from Ars Technica: It's no secret that TV makers are seriously invested in pushing ads. Using TVs for advertising goes back to 1941 when the first TV commercial aired. But as we trudge our way through the 21st century, TV vendors are becoming more involved in ensuring that their hardware is used to sell stuff and add to their own recurring revenue. This has taken various forms, but in some cases, we're seeing increasingly invasive strategies for turning TVs into a primary place for shopping. The latest approach catching attention comes from the startup Displace. Its upcoming TVs will use integrated webcams and NFC payment readers to make it easy for people to buy stuff they see on TV. [...]

The two new TVs Displace is adding to its 2024 release plans, the Displace Flex and Displace Mini, are all about making TV shopping better. According to Displace's announcement, the Displace Flex (a 55-inch 4K OLED TV) and Displace Mini (a 27-inch 4K OLED TV) will use proprietary gesture technology and each TV's integrated 4K camera to tell when a user is raising their hand. It's unclear how accurate that will be (could the shopping experience accidentally be activated if I raised my hand to tie my hair up, for example?), but at that point, the TV is supposed to pause the content being played. Then, it uses computer vision to "analyze the screen to find products available for sale. Once they see something they want to purchase, viewers drag and drop the product into the global Displace Shopping Cart," the announcement says. Displace Shopping will work at any moment the TV is on, and users can buy stuff they see in commercials by using the TVs.

Displace's December 14 announcement said: "As soon as the viewer is ready to checkout, Displace Payments makes paying as easy as bringing a user's smartphone or watch near the TV's built-in NFC payment reader, a fully secure process that requires no credit card info. Viewers can also pay from within the Displace app." If the TV can't find a specific product for sale, it will "search for similar items" without user intervention, according to Displace. The TV will show products from any available online retailers, allowing users to select where they want to make their purchase. Displace hasn't provided full details about how it will make money off these transactions, but when reached for comment, founder and CEO Balaji Krishnan told Ars Technica that Displace has "different business models, and one of them is to take a transaction fee," and that Displace will share more details "later." Displace also sees people using Displace Payments to pay for telehealth applications and equipped the Flex and Mini with thermal cameras.
To ease privacy concerns, Krishnan says the integrated cameras can be folded into the TVs if a user needs privacy.

Eventually, Displace sees itself working with content publishers to lay its shopping UI over actively playing content. "Users would see a workable buy button right on top of the playing video," adds Ars.
The Internet

US Regulators Propose New Online Privacy Safeguards For Children 25

An anonymous reader quotes a report from the New York Times: The Federal Trade Commission on Wednesday proposed sweeping changes to bolster the key federal rule that has protected children's privacy online, in one of the most significant attempts by the U.S. government to strengthen consumer privacy in more than a decade. The changes are intended to fortify the rules underlying the Children's Online Privacy Protection Act of 1998, a law that restricts the online tracking of youngsters by services like social media apps, video game platforms, toy retailers and digital advertising networks. Regulators said the moves would "shift the burden" of online safety from parents to apps and other digital services while curbing how platforms may use and monetize children's data.

The proposed changes would require certain online services to turn off targeted advertising by default for children under 13. They would prohibit the online services from using personal details like a child's cellphone number to induce youngsters to stay on their platforms longer. That means online services would no longer be able to use personal data to bombard young children with push notifications. The proposed updates would also strengthen security requirements for online services that collect children's data as well as limit the length of time online services could keep that information. And they would limit the collection of student data by learning apps and other educational-tech providers, by allowing schools to consent to the collection of children's personal details only for educational purposes, not commercial purposes. [...]

The F.T.C. began reviewing the children's privacy rule in 2019, receiving more than 175,000 comments from tech and advertising industry trade groups, video content developers, consumer advocacy groups and members of Congress. The resulting proposal (PDF) runs more than 150 pages. Proposed changes include narrowing an exception that allows online services to collect persistent identification codes for children for certain internal operations, like product improvement, consumer personalization or fraud prevention, without parental consent. The proposed changes would prohibit online operators from employing such user-tracking codes to maximize the amount of time children spend on their platforms. That means online services would not be able to use techniques like sending mobile phone notifications "to prompt the child to engage with the site or service, without verifiable parental consent," according to the proposal. How online services would comply with the changes is not yet known. Members of the public have 60 days to comment on the proposals, after which the commission will vote.
Canada

Meta's News Ban In Canada Remains As Online News Act Goes Into Effect (bbc.com) 147

An anonymous reader quotes a report from the BBC: A bill that mandates tech giants pay news outlets for their content has come into effect in Canada amid an ongoing dispute with Facebook and Instagram owner Meta over the law. Some have hailed it as a game-changer that sets out a permanent framework that will see a steady drip of funds from wealthy tech companies to Canada's struggling journalism industry. But it has also been met with resistance by Google and Meta -- the only two companies big enough to be encompassed by the law. In response, over the summer, Meta blocked access to news on Facebook and Instagram for Canadians. Google looked set to follow, but after months of talks, the federal government was able to negotiate a deal with the search giant as the company has agreed to pay Canadian news outlets $75 million annually.

No such agreement appears to be on the horizon with Meta, which has called the law "fundamentally flawed." If Meta is refusing to budge, so is the government. "We will continue to push Meta, that makes billions of dollars in profits, even though it is refusing to invest in the journalistic rigor and stability of the media," Prime Minister Justin Trudeau told reporters on Friday.
According to a study by the Media Ecosystem Observatory, the views of Canadian news on Facebook dropped 90% after the company blocked access to news on the platform. Local news outlets have been hit particularly hard.

"The loss of journalism on Meta platforms represents a significant decline in the resiliency of the Canadian media ecosystem," said Taylor Owen, a researcher at McGill and the co-author of the study. He believes it also hurts Meta's brand in the long run, pointing to the fact that the Canada's federal government, as well as that of British Columbia, other municipalities and a handful of large Canadian corporations, have all pulled their advertising off Facebook and Instagram in retaliation.
Advertising

Apple and Amazon Release Warm, Fuzzy Holiday Ads - Both With Beatles-Related Songs (youtube.com) 23

Long-time Slashdot reader theodp writes: For the soundtracks to their 2023 holiday season ads, both Amazon and Apple turned to music by members of The Beatles. Amazon's Joy Ride, which stars three older women reliving their youthful joy at a sledding hill, is set to a cover of The Beatles' In My Life. Apple's Fuzzy Feelings, which tells the story of a young woman with a grumpy boss, is set to George Harrison's Isn't It a Pity.

Product placement is present in both ads — Amazon features padded seat cushions that protect the seniors' tushes and the Amazon app used to order them, while Apple showcases the iPhone 15 Pro Max used to capture the ad's stop-motion animation scenes and the MacBook Air used to edit them.

Amazon's 60-second ad has 542K views on YouTube, while Apple's 4-minute ad has 16+ million views.

IT

Marketing Company Claims That It Actually Is Listening To Phone and Smart Speakers To Target Ads (404media.co) 147

A marketing team within media giant Cox Media Group (CMG) claims it has the capability to listen to ambient conversations of consumers through embedded microphones in smartphones, smart TVs, and other devices to gather data and use it to target ads, according to a review of CMG marketing materials by 404 Media and details from a pitch given to an outside marketing professional. From a report: Called "Active Listening," CMG claims the capability can identify potential customers "based on casual conversations in real time." The news signals that what a huge swath of the public has believed for years -- that smartphones are listening to people in order to deliver ads -- may finally be a reality in certain situations. Until now, there was no evidence that such a capability actually existed, but its myth permeated due to how sophisticated other ad tracking methods have become.

It is not immediately clear if the capability CMG is advertising and claims works is being used on devices in the market today, but the company notes it is "a marketing technique fit for the future. Available today." 404 Media also found a representative of the company on LinkedIn explicitly asking interested parties to contact them about the product. One marketing professional pitched by CMG on the tech said a CMG representative explained the prices of the service to them. "What would it mean for your business if you could target potential clients who are actively discussing their need for your services in their day-to-day conversations? No, it's not a Black Mirror episode -- it's Voice Data, and CMG has the capabilities to use it to your business advantage," CMG's website reads.

Google

Google Debuts Imagen 2 With Text and Logo Generation (techcrunch.com) 13

Google's making the second generation of Imagen, its AI model that can create and edit images given a text prompt, more widely available -- at least to Google Cloud customers using Vertex AI who've been approved for access. From a report: But the company isn't disclosing which data it used to train the new model -- nor introducing a way for creators who might've inadvertently contributed to the data set to opt out or apply for compensation.

Called Imagen 2, Google's enhanced model -- which was quietly launched in preview at the tech giant's I/O conference in May -- was developed using technology from Google DeepMind, Google's flagship AI lab. Compared to the first-gen Imagen, it's "significantly" improved in terms of image quality, Google claims (the company bizarrely refused to share image samples prior to this morning), and introduces new capabilities including the ability to render text and logos. "If you want to create images with a text overlay -- for example, advertising -- you can do that," Google Cloud CEO Thomas Kurian said during a press briefing on Tuesday.

Television

'Zombie TV': Cable Channels Left Showing Reruns as Their Owners Invest in Streaming Services (yahoo.com) 137

All those original shows on streaming services brought us "peak TV." But the New York Times reports on the flipside: back in the cable universe, they're experiencing "zombie TV": In 2015, the USA cable network was a force in original programming. Dramas like "Suits," "Mr. Robot" and "Royal Pains" either won awards or attracted big audiences. What a difference a few years make. Viewership is way down, and USA's original programming department is gone. The channel has had just one original scripted show this year, and it is not exclusive to the network — it also airs on another channel. During one 46-hour stretch last week, USA showed repeats of NBC's "Law & Order: Special Victims Unit" for all but two hours, when it showed reruns of CBS' "NCIS" and "NCIS: Los Angeles."

Instead of standing out among its peers, USA is emblematic of cable television's transformation. Many of the most popular channels — TBS, Comedy Central, MTV — have quickly morphed into zombie versions of their former selves. Networks that were once rich with original scripted programming are now vessels for endless marathons of reruns, along with occasional reality shows and live sports... Advertisers have begun to pull money from cable at high rates, analysts say, and leaders at cable providers have started to question what their consumers are paying for. In a dispute with Disney this year, executives who oversee the Spectrum cable service said media companies were letting their cable "programming house burn to the ground...."

The media companies that own the channels are in a bind. The so-called cable bundle was enormously profitable for media companies, and more than 100 million households subscribed at the peak. But subscribers are rapidly declining as people migrate toward streaming. Now roughly 70 million households subscribe to cable. As a result, most media companies are pulling resources from their individual cable networks and directing investment toward their streaming services. Peacock, which is owned by NBCUniversal, also the parent of USA, has begun making more and more original scripted shows over the last three years.

However, most streaming services are hemorrhaging cash. (An NBCUniversal executive said this week that Peacock would lose $2.8 billion this year.) Cable, although it is getting smaller, remains profitable.

Media analyst Michael Nathanson believes last year was saw a "tipping point" when cable advertising decreased — by double-digit percentages — in five consecutive fiscal quarters. "Advertisers are starting to realize that there's really nothing on here and they shouldn't pay for it."

One consultant who works with entertainment companies and used to run marketing at the Oxygen cable network tells the newspaper that cable channels "are being stripped for parts." The article calculates that in 2022 there were 39% fewer scripted programs on basic and premium cable than there were in 2015.

"Reruns are filling the hole."
AI

Meta Will Enforce Ban On AI-Powered Political Ads In Every Nation, No Exceptions (zdnet.com) 15

An anonymous reader quotes a report from ZDNet: Meta says its generative artificial intelligence (AI) advertising tools cannot be used to power political campaigns anywhere globally, with access blocked for ads targeting specific services and issues. The social media giant said earlier this month that advertisers will be barred from using generative AI tools in its Ads Manager tool to produce ads for politics, elections, housing, employment, credit, or social issues. Ads related to health, pharmaceuticals, and financial services also are not allowed access to the generative AI features. This policy will apply globally, as Meta continues to test its generative AI ads creation tools, confirmed Dan Neary, Meta's Asia-Pacific vice president. "This approach will allow us to better understand potential risks and build the right safeguards for the use of generative AI in ads that relate to potentially sensitive topics in regulated industries," said Neary.
Microsoft

Microsoft Wants Game Pass On PlayStation, Nintendo, And 'Every Screen' Possible 40

Microsoft wants to bring Xbox Game Pass to PlayStation and Nintendo. From a report: Xbox CFO Tim Stuart said during the Wells Fargo TMT Summit this week that the goal is to make first-party games and Game Pass available on "every screen that can play games," and this includes rival consoles. "It's a bit of a change of strategy. Not announcing anything broadly here, but our mission is to bring our first-party experiences [and] our subscription services to every screen that can play games," Stuart said. "That means smart TVs, that means mobile devices, that means what we would have thought of as competitors in the past like PlayStation and Nintendo."

Stuart said Game Pass is a "high margin" business for Microsoft, along with first-party games and advertising. These are all areas that Microsoft plans to expand into significantly in the time ahead, Stuart said. The executive added that buying Activision Blizzard helps Microsoft get there faster than it might have been able to on its own. For the advertising part specifically, the Candy Crush mobile game series from King -- which is now owned by Microsoft -- is deeply embedded with ads and microtransactions.
Facebook

Meta Knowingly Collected Data on Pre-Teens, Unredacted Evidence From Lawsuit Shows (msn.com) 56

The New York Times reports: Meta has received more than 1.1 million reports of users under the age of 13 on its Instagram platform since early 2019 yet it "disabled only a fraction" of those accounts, according to a newly unsealed legal complaint against the company brought by the attorneys general of 33 states.

Instead, the social media giant "routinely continued to collect" children's personal information, like their locations and email addresses, without parental permission, in violation of a federal children's privacy law, according to the court filing. Meta could face hundreds of millions of dollars, or more, in civil penalties should the states prove the allegations. "Within the company, Meta's actual knowledge that millions of Instagram users are under the age of 13 is an open secret that is routinely documented, rigorously analyzed and confirmed," the complaint said, "and zealously protected from disclosure to the public...."

It also accused Meta executives of publicly stating in congressional testimony that the company's age-checking process was effective and that the company removed underage accounts when it learned of them — even as the executives knew there were millions of underage users on Instagram... The lawsuit argues that Meta elected not to build systems to effectively detect and exclude such underage users because it viewed children as a crucial demographic — the next generation of users — that the company needed to capture to assure continued growth.

More from the Wall Street Journal: An internal 2020 Meta presentation shows that the company sought to engineer its products to capitalize on the parts of youth psychology that render teens "predisposed to impulse, peer pressure, and potentially harmful risky behavior," the filings show... "Teens are insatiable when it comes to 'feel good' dopamine effects," the Meta presentation shows, according to the unredacted filing, describing the company's existing product as already well-suited to providing the sort of stimuli that trigger the potent neurotransmitter. "And every time one of our teen users finds something unexpected their brains deliver them a dopamine hit...."

"In December 2017, an Instagram employee indicated that Meta had a method to ascertain young users' ages but advised that 'you probably don't want to open this pandora's box' regarding age verification improvements," the states say in the suit. Some senior executives raised the possibility that cracking down on underage usage could hurt Meta's business... The states say Meta made little progress on automated detection systems or adequately staffing the team that reviewed user reports of underage activity. "Meta at times has a backlog of 2-2.5 million under-13 accounts awaiting action," according to the complaint...

The unredacted material also includes allegations that Meta Chief Executive Mark Zuckerberg instructed his subordinates to give priority to boosting its platforms' usage above the well being of users... Zuckerberg also repeatedly dismissed warnings from senior company officials that its flagship social-media platforms were harming young users, according to unsealed allegations in a lawsuit filed by Massachusetts earlier this month...

The complaint cites numerous other executives making public claims that were allegedly contradicted by internal documents. While Meta's head of global safety, Antigone Davis, told Congress that the company didn't consider profitability when designing products for teens, a 2018 internal email stated that product teams should keep in mind that "The lifetime value of a 13 y/o teen is roughly $270" when making product decisions.

Chrome

Google Confirms Its Schedule for Disabling Third-Party Cookies in Chrome - Starting in 2024 (theregister.com) 71

"The abolition of third-party cookies will make it possible to protect privacy-related data such as what sites users visit and what pages they view from advertising companies," notes the Japan-based site Gigazine.

And this month "Google has confirmed that it is on track to start disabling third-party cookies across its Chrome browser in a matter of weeks," writes TechRadar: An internal email published online sees Google software engineer Johann Hofmann share with colleagues the company's plan to switch off third-party cookies for 1% of Chrome users from Q1 2024 — a plan that was shared months ago and that, surprisingly, remains on track, given the considerable pushbacks so far... Hofmann explains that Google is still awaiting a UK Competition and Markets Authority consultation in order to address any final concerns before "Privacy Sandbox" gets the go-ahead.
The Register explores Google's "Privacy Sandbox" idea: Since 2019 — after it became clear that European data protection rules would require rethinking how online ads work — Google has been building a set of ostensibly privacy-preserving ad tech APIs known as the Privacy Sandbox... One element of the sandbox is the Topics API: that allows websites to ask Chrome directly what the user is interested in, based on their browser history, so that targeted ads can be shown. Thus, no need for any tracking cookies set by marketers following you around, though it means Chrome squealing on you unless you tell it not to...

Peter Snyder, VP of privacy engineering at Brave Software, which makes the Brave browser, told The Register in an email that the cookie cutoff and Privacy Sandbox remains problematic as far as Brave is concerned. "Replacing third-party cookies with Privacy Sandbox won't change the fact that Google Chrome has the worst privacy protections of any major browser, and we're very concerned about their upcoming plans," he said. "Google's turtle-paced removal of third-party cookies comes along with a large number of other changes, which when taken together, seriously harm the progress other browsers are making towards a user-first, privacy-protecting Web.

"Recent Google Chrome changes restrict the ability for users to modify, make private, and harden their Web experience (Manifest v3), broadcasting users' interests to websites they visit (Topics), dissolving privacy boundaries on the Web (Related Sites), offloading the battery-draining costs of ad auctions on users (FLEDGE/Protected Audience API), and reducing user control and Web transparency (Signed Exchange/WebBundles)," Snyder explained. "And this is only a small list of examples from a much longer list of harmful changes being shipped in Chrome."

Snyder said Google has characterized the removal of third-party cookies as getting serious about privacy, but he argued the truth is the opposite. "Other browsers have shown that a more private, more user-serving Web is possible," he said. "Google removing third-party cookies should be more accurately understood as the smallest possible change it can make without harming Google's true priority: its own advertising business."

The Register notes that other browser makers such as Apple, Brave, and Mozilla have already begun blocking third-party cookies by default, while Google Chrome and Microsoft Edge "provide that option, just not out of the box."

EFF senior staff technologist Jacob Hoffman-Andrews told The Register that "When Google Chrome finishes the project on some unspecified date in the future, it will be a great day for privacy on the web. According to the announcement, the actual phased rollout is slated to begin in Q3 2024, with no stated deadline to reach 100 percent. Let's hope Google's advertising wing does not excessively delay these critical privacy improvements."

TechRadar points out that after the initial testing period in 2024, Google will begin its phased rollout of the cookie replacement program — starting in June.

Thanks to long-time Slashdot reader AmiMoJo for sharing the news.
It's funny.  Laugh.

Cards Against Humanity's Black Friday Prank: Launching Its Own Social Media Site (adage.com) 23

Long-time Slashdot reader destinyland writes: The popular party game "Cards Against Humanity" continued their tradition of practical jokes on Black Friday. They created a new social network where users can perform only one action: posting the word "yowza."

Then announced it on their official social media accounts on Instagram, Facebook, and X...

Regardless of what words you type into the window, they're replaced with the word yowza. "For just $0.99, you'll get an exclusive black check by your name," reads an announcement on the site, "and the ability to post a new word: awooga."

It's a magical land where "yowfluencers" keep "reyowzaing" the "yowzas" of other users. And there's also a tab for trending hashtags. (Although, yes, they all seem to be "yowza".) But they've already gotten a write up in the trade industry publication Advertising Age.

"With every bad thing happening in the world, social media is always right there, making it worse," a spokesperson said.... "[W]e asked ourselves: Is there a way we could make a social network that doesn't suck? At first, the answer was 'no.' The content moderation problem is just too hard. And then we thought, why not solve the content moderation problem by having no content? That's Yowza...."

When creating your profile on the network there's a dropdown menu for specifying your age and location — although all of the choices are yowza. More details from Advertising Age:

The company said the word "yowza" was the first that came to mind when its creative teams were brainstorming—and it just stuck. "It's dumb, it's ridiculous, it means nothing. It's perfect," the rep said.

And the service is still evolving, with fresh user upgrades. The official Yowza store will now also sell you the ability to also post the word Shazam — for $29.99. (Also on sale are 100,000 followers — for 99 cents.) But there's also an official FAQ which articulates the service's deep commitment to protecting their users' privacy.

Do you promise you won't share my private information with the Chinese Communist Party, like TikTok?

Yowza.

Patents

Lenovo Seeks Halt of Asus Laptop Sales Over Alleged Patent Infringement (arstechnica.com) 20

Lenovo has filed a lawsuit against Asus, claiming that the company's laptops infringe on four of their patents. "Lenovo is seeking damages and for Asus to stop selling Zenbook laptops and other allegedly infringing products in the U.S.," reports Ars Technica. From the report: The lawsuit [PDF] centers on four patents. The first, entitled "Methods and apparatus for transmitting in resource blocks" was issued in 2021 and relates to minimizing the delay experienced during an uplink package transmission by reducing the number of steps for a wireless device to upload data. Lenovo's lawsuit, which uses Asus' Zenbook Pro 14 OLED (UX6404) as an example of an allegedly infringing product, also claims Asus is selling laptops that violate the wireless wake-on-LAN power management patent issued to Lenovo in 2010.

Another patent Lenovo is suing over was issued in 2010 and entitled "Touchpad diagonal scrolling." It allows users to "initiate a diagonal scroll at any location on a touchpad by using two fingers," the lawsuit says. Finally, Lenovo is upset about Asus' purported infringing of its "Dual shaft hinge with angle timing shaft mechanism" patent rewarded in 2014. Lenovo describes it as a hinge block enabling 2-in-1 laptops to go from clamshell mode to tablet mode. For this accused patent infringement, Lenovo's lawsuit points to Asus' Zenbook Flip 14 UX461, which Asus advertises as having a 360-degree "ErgoLift" hinge that "lifts and tilts the keyboard into the perfect typing position when the display is rotated into laptop mode."

As noted by The Register today, in a letter to the ITC dated November 15 [PDF], Lenovo said it wants Asus to "cease and desist from marketing, advertising, distributing, offering for sale, selling, or otherwise transferring, including the movement or shipment of inventory" products that infringe upon the four patents in question. In a further dig, Lenovo added that a limited exclusion order wouldn't harm US consumers or competition, due to Asus' smaller market share. According to the IDC, Asus represented about 7.1 percent of the PC market (which includes laptops and desktops) in Q3 2023. Lenovo led at 23.5 percent.

Google

Apple Gets 36% of Google Revenue in Search Deal, Witness Says (bloomberg.com) 17

Google pays Apple 36% of the revenue it earns from search advertising made through the Safari browser, the main economics expert for the Alphabet unit said Monday. From a report: Kevin Murphy, a University of Chicago professor, disclosed the number during his testimony in Google's defense at the Justice Department's antitrust trial in Washington. John Schmidtlein, Google's main litigator, visibly cringed when Murphy said the number, which was supposed to remain confidential.

Both Google and Apple had objected to revealing details publicly about their agreement. In a court filing last week, Google argued that revealing additional information about the deal "would unreasonably undermine Google's competitive standing in relation to both competitors and other counterparties."

The Courts

Apple Will Pay $25 Million In DOJ Discrimination Settlement (cnbc.com) 19

schwit1 shares a report from CNBC: Apple will pay $25 million in back pay and civil penalties to settle a matter over the company's hiring practices under the Immigration and Nationality Act, the Department of Justice announced Thursday. Apple has agreed to pay $6.75 million in civil penalties and establish an $18.25 million fund for back pay to eligible discrimination victims, the DOJ said in a release.

Apple was accused of not advertising positions that it wanted to fill through a federal program called Permanent Labor Certification Program or PERM, which allows U.S. companies to recruit workers who can become permanent U.S. residents after completing a number of requirements. The DOJ said that it believed that Apple followed procedures that were designed to favor current Apple employees holding temporary visas who wanted to become permanent employees. In particular, Apple was accused of not advertising positions on its external website and erecting hurdles such as requiring mailed paper applications, which the DOJ alleges means that some applicants to Apple jobs were not properly considered under federal law.

"These less effective recruitment procedures deterred U.S. applicants from applying and nearly always resulted in zero or very few mailed applications that Apple considered for PERM-related job positions, which allowed Apple to fill the positions with temporary visa holders," according to the settlement agreement between Apple and DOJ. Apple contests the accusation, according to the agreement, and says that it believes it was following the appropriate Department of Labor regulations. Apple also contests that any failures were the result of inadvertent errors and not discrimination, according to the agreement.

Advertising

After Luring Customers With Low Prices, Amazon Stuffs Fire TVs With Ads (arstechnica.com) 81

An anonymous reader quotes a report from Ars Technica: People who buy a Fire TV from Amazon are probably looking for a cheap and simple way to get an affordable 4K smart TV. When Amazon announced its first self-branded TVs in September 2021, it touted them as being a "great value." But owners of the devices will soon be paying for some of those savings in the form of more prominently displayed advertisements. Charlotte Maines, Amazon's director of Fire TV advertising, monetization, and engagement, detailed the new types of ads that Amazon is selling on Fire TVs. In a StreamTV Insider report from November 1, Amazon said the new ads will allow advertisers to reach an average of 155 million unique monthly viewers. Some of the changes targeting advertisers, like connecting display placement ads with specific in-stream video ads, seem harmless enough. Others could jeopardize the TV-watching experience for owners.

For example, Amazon is preparing to make Alexa with generative AI more useful for finding content on Fire TVs. This could help Alexa, which has struggled alongside other tech giants' voice assistants to generate significant revenue. Amazon gets money every time someone interacts with digital content through Alexa. However, the company is double-dipping on this idea by also tying ads to generative AI on Fire TVs. When users ask Alexa to help them find media with queries such as "play the show with the guy who plays the lawyer in Breaking Bad," they will see ads that are relevant to the search. [...] Finally, Amazon is adding "contextual sponsored tiles" that use machine learning to show ads based on whatever content genre or search term the Fire TV user is browsing.

Amazon Fire TV users will also start seeing banner ads on the device's home screen for things that have nothing to do with entertainment or media. This ad space was previously reserved for advertising media and entertainment, making the ads feel more relevant, at least. Amazon opening the ad space to more types of advertisers is similar to a move Google TV made early this year. The banner ads will occupy the first slot in the rotating hero area, which Amazon believes is the first thing Fire TV users see.

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YouTube Crackdown Leads To 'Hundreds of Thousands' of Ad Blocker Uninstalls (9to5google.com) 208

YouTube's crackdown on ad blockers is in full swing, leading to a wave of ad blocker uninstalls. 9to5Google reports: As Wired reports, this rollout has led to "hundreds of thousands" of uninstalls, not of YouTube but of ad blockers. The figures apparently come from various ad-blocking companies, where October saw a "record number" of people uninstalling ad blockers. Meanwhile, it also led to a record number of new installs, as many users looked to switch from one blocker to another in an effort to keep blocking ads.

One ad-blocking company, Ghostery, shared that 90% of users who completed a survey when uninstalling their ad blocker cited YouTube's changes as the reason. AdGuard told Wired that daily uninstalls were up for the entirety of October, spiking to 52,000 in a single day on October 18 as YouTube's notices started rolling out more widely. It was added that use of the Ghostery blocker is up 30% on Microsoft Edge, as some users have noticed that switching browsers at least temporarily lifts the blocking of their ad blocker. AdGuard, meanwhile, saw its paid subscription rise as some users reportedly saw success with containing to block ads using the tool.

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