Education

Is the 'Hour of Code' the New 30-Minute Saturday Morning Cartoon Commercial? 20

Longtime Slashdot reader theodp writes: Past corporate-sponsored Hour of Code tutorials for the nation's schoolchildren have blurred the lines between coding lessons and product infomercials. So too is the case again with this year's newly-announced Hour of Code 2024 flagship tutorials, which include Microsoft Minecraft, Amazon Music, and Transformers One movie-themed intros to coding. The press release announcing the tutorials from tech-backed nonprofit Code.org, which organizes the Hour of Code and counts Microsoft and Amazon as $30+ million donors, boasts of its "decade of partnership with [Microsoft] Minecraft this year, reaching more than 300 million sessions of Minecraft Hour of Code since 2015!"

Interestingly, The Transformers (Paramount Pictures, which released Transformers One in the U.S., is a $25,000+ Code.org donor) is cited as one of the OG's of children's Saturday morning cartoon advertising (aka 30-minute commercials) that prompted the Children's Television Act (CTA) of 1990, an act of Congress that ordered the FCC to put in place regulations to protect children from advertising. Throughout the 1980s, Action for Children's Television (ACT) criticized children's television programs that "blur(red) the distinction between program content and commercial speech."
Advertising

The Trade Desk Is Building a CTV OS Called Ventura 28

The Trade Desk, one of the largest publicly traded advertising technology companies in the world, is building a connected television operating system. Axios reports: Existing OS providers, like Roku, Amazon's Fire TV and Google's Android TV, have a conflict of interest because they own content, [CEO and founder Jeff Green] said. Green believes that conflict of interest has muddled the advertising ecosystem for everyone. "We're looking at a concentration around a handful of players that lack objectivity," Green said. "We think we're in a unique position to make the ecosystem better." [...]

Ventura, a nod to the company's headquarters in Ventura, California, will be rolled out to the market in the second half of 2025, Green said. The company has been working to build the system quietly for three years. While some OS developers, such as Google, Amazon and Roku, have also developed their own hardware devices to service their operating systems, Green said The Trade Desk has "no intention of getting into the hardware business." Rather, it will partner with other hardware companies, such as smart TV manufacturers, as well as various television distributors, such as airlines, hotel chains, and gaming companies, to bring its OS to their devices.

Green believes hardware companies will be excited about the opportunity to partner because, in a competitive streaming environment, more hardware companies will need to build advertising businesses to scale. [...] Because The Trade Desk's goal is ultimately to improve a murky marketplace, Green said he isn't looking to make money from the OS directly. Ventura will be successful if it drives more pricing transparency and stronger measurement for the CTV advertising ecosystem writ large, he said. "Ultimately, the measure of success will be, do we have an ad auction that is so transparent that we can predict outcomes?" The Trade Desk will benefit financially from a more transparent ecosystem because it lacks a conflict of interest, Green said.
Privacy

India Orders Meta To Curb WhatsApp Data Sharing (techcrunch.com) 2

India's competition watchdog has ordered WhatsApp to stop sharing user data with other Meta units for advertising purposes for five years and also levied a fine of $25.4 million for antitrust violations related to WhatsApp's controversial 2021 privacy policy. From a report: The Competition Commission of India, which began the investigation in 2021, found that WhatsApp's "take-it-or-leave-it" privacy update constituted an abuse of Meta's dominant position by forcing users to accept expanded data collection without an opt-out option.

WhatsApp's 2021 privacy policy update required users to share their data with Meta companies in order to continue using the messaging service, removing a previous opt-out option that had existed since 2016. The mandatory data-sharing requirement expanded the scope of data collection and processing by Meta's group companies.

EU

Meta Fined $840 Million For Breaching EU Antitrust Rules (bloomberg.com) 41

The European Union has fined Meta $840 million for unfairly tying its Facebook Marketplace classified ads service to its social network, marking the company's first EU antitrust penalty.

The European Commission ruled Meta must stop bundling Marketplace with Facebook's social platform and cease imposing unfair conditions on competing classified ads services. Regulators found Meta exploited Facebook's massive user base to disadvantage rivals and used competitors' advertising data to enhance Marketplace.

EU antitrust chief Margrethe Vestager said Meta "tied its online classified ads service Facebook Marketplace to its personal social network Facebook and imposed unfair trading conditions on other online classified ads service providers."
Science

Missed Deadlines Lead People To Judge Work More Harshly, Study Says (theguardian.com) 91

A new study reveals that late work is judged more negatively than on-time submissions, even if delays are minimal or pre-communicated. "The findings suggest that, while you might be tempted to take the maximum allotted time to put the finishing touches to a report, submission or piece of work, the extra effort might not be appreciated by colleagues if it comes at the expense of punctual delivery," reports The Guardian. From the report: The study surveyed thousands of people in the US and UK, including managers, executives, human resources personnel and others whose jobs included an element of evaluating others. Participants were asked to rate pieces of work, such as advertising flyers, art, business proposals, product pitches, photography and news articles. But first, they were told it was either submitted early, on deadline or late. "Late" work was consistently rated as worse in quality than when people were told the same work was completed early or on time. The difference was equivalent to including an objective shortcoming such as not meeting a word count.

A missed deadline led evaluators to believe an employee had less integrity, and they reported they would be less willing to work with or assign tasks to that person in the future. "Everyone saw the exact same art contest entry, school submission or business proposal, but they couldn't help but use their knowledge of when it came in to guide their evaluation of how good it was," said Maglio, who co-authored the study with David Fang of Stanford University.

Those who eagerly submit work early should be advised that this does not appear to earn a boost in opinion, according to the report in the journal Organizational Behavior and Human Decision Processes. It also didn't matter how late the work was submitted, with one day or one week delays viewed just as negatively -- and that remained the case if the employee gave their manager advance warning. The latest study suggests that it is this inability to plan realistically that is frowned on, with factors beyond an employee's control, such as jury duty, not viewed as negatively. "If the reason why you missed the deadline was beyond your control, you as the employee should let your manager know," said Maglio. "That seems to be one of the few instances in which people cut you a break."

Advertising

Meta To Introduce Ads On Threads In Early 2025 (yahoo.com) 32

Meta said it plans to introduce advertisements on Threads starting in early 2025, according to a report by The Information (paywalled). GuruFocus reports: Leading the effort -- which is still in its early phases -- is a team inside Instagram's advertising division. One source said Threads is anticipated to let a small number of marketers produce and post material on the platform in January. Threads had about 275 million monthly active users as late as October. During the company's third-quarter earnings call, Meta CEO Mark Zuckerberg observed that Threads daily sign-up count was about one million, each day.
Privacy

Hackers Are Sending Fraudulent Police Data Requests To Tech Giants To Steal People's Private Information (gizmodo.com) 14

An anonymous reader quotes a report from TechCrunch: The FBI is warning that hackers are obtaining private user information — including emails and phone numbers — from U.S.-based tech companies by compromising government and police email addresses to submit "emergency" data requests. The FBI's public notice filed this week is a rare admission from the federal government about the threat from fraudulent emergency data requests, a legal process designed to help police and federal authorities obtain information from companies to respond to immediate threats affecting someone's life or property. The abuse of emergency data requests is not new, and has been widely reported in recent years. Now, the FBI warns that it saw an "uptick" around August in criminal posts online advertising access to or conducting fraudulent emergency data requests, and that it was going public for awareness.

"Cyber-criminals are likely gaining access to compromised US and foreign government email addresses and using them to conduct fraudulent emergency data requests to US based companies, exposing the personal information of customers to further use for criminal purposes," reads the FBI's advisory. [...] The FBI said in its advisory that it had seen several public posts made by known cybercriminals over 2023 and 2024, claiming access to email addresses used by U.S. law enforcement and some foreign governments. The FBI says this access was ultimately used to send fraudulent subpoenas and other legal demands to U.S. companies seeking private user data stored on their systems. The advisory said that the cybercriminals were successful in masquerading as law enforcement by using compromised police accounts to send emails to companies requesting user data. In some cases, the requests cited false threats, like claims of human trafficking and, in one case, that an individual would "suffer greatly or die" unless the company in question returns the requested information.

The FBI said the compromised access to law enforcement accounts allowed the hackers to generate legitimate-looking subpoenas that resulted in companies turning over usernames, emails, phone numbers, and other private information about their users. But not all fraudulent attempts to file emergency data requests were successful, the FBI said. The FBI said in its advisory that law enforcement organizations should take steps to improve their cybersecurity posture to prevent intrusions, including stronger passwords and multi-factor authentication. The FBI said that private companies "should apply critical thinking to any emergency data requests received," given that cybercriminals "understand the need for exigency."

Privacy

FBI Says Hackers Are Sending Fraudulent Police Data Requests To Tech Giants To Steal People's Private Information (techcrunch.com) 42

The FBI is warning that hackers are obtaining private user information -- including emails and phone numbers -- from U.S.-based tech companies by compromising government and police email addresses to submit "emergency" data requests. From a report: The FBI's public notice filed this week is a rare admission from the federal government about the threat from fraudulent emergency data requests, a legal process designed to help police and federal authorities obtain information from companies to respond to immediate threats affecting someone's life or property.

The abuse of emergency data requests is not new, and has been widely reported in recent years. Now, the FBI warns that it saw an "uptick" around August in criminal posts online advertising access to or conducting fraudulent emergency data requests, and that it was going public for awareness. "Cyber-criminals are likely gaining access to compromised U.S. and foreign government email addresses and using them to conduct fraudulent emergency data requests to U.S. based companies, exposing the personal information of customers to further use for criminal purposes," reads the FBI's advisory.

The Courts

IBM Sued Again In Storm Over Weather Channel Data Sharing (theregister.com) 20

IBM is facing a new lawsuit alleging that its Weather Channel website shared users' personal data with third-party ad partners without consent, violating the Video Privacy Protection Act (VPPA). The Register reports: In the absence of a comprehensive federal privacy law, the complaint [PDF] claims Big Blue violated America's Video Privacy Protection Act (VPPA), enacted in 1988 in response to the disclosure of Supreme Court nominee Robert Bork's videotape rental records. IBM was sued in 2019 (PDF) by then Los Angeles City Attorney Mike Feuer over similar allegations: That its Weather Channel mobile app collected and shared location data without disclosure. The IT titan settled that claim in 2020. A separate civil action against IBM's Weather Channel was filed in 2020 and settled in 2023 (PDF).

This latest legal salvo against alleged Weather Channel-enabled data collection takes issue with the sensitive information made available through the company's website to third-party ad partners mParticle and AppNexus/Xandr (acquired by Microsoft in 2022). The former provides customer analytics, and the latter is an advertising and marketing platform. The complaint, filed on behalf of California plaintiff Ed Penning, contends that by watching videos on the Weather Channel website, those two marketing firms received Penning's full name, gender, email address, precise geolocation, the name, and the URLs of videos he watched, without his permission or knowledge.

It explains that the plaintiff's counsel retained a private research firm last year to analyze browser network traffic during video sessions on the Weather Channel website. The research firm is said to have confirmed that the website provided the third-party ad firms with information that could be used to identify people and the videos that they watched. The VPPA prohibits video providers from sharing "personally identifiable information" about clients without their consent. [...] The lawsuit aspires to be certified as a class action. Under the VPPA, a successful claim allows for actual damages (if any) and statutory damages of $2,500 for each violation of the law, as well as attorney's fees.

Facebook

US Government Considers Legal Action Over Meta's Use of Financial Data for Ads (msn.com) 12

The Washington Post reports that America's Consumer Financial Protection Bureau (or CFPB) "is considering legal action against Meta over allegations that it improperly used financial data obtained from third parties in its highly-lucrative advertising business..."

The article says a Meta securities filing Thursday revealed it had received a formal notification about the federal investigation last month. The filing said only that the inquiry relates to "advertising for financial products and services on our platform." A spokesperson for Meta declined to comment on the investigation. "We disagree with the claims," the company's filing said, "and believe an enforcement action is unwarranted...."

The CFPB's probe underscores its aggressive recent focus on Big Tech. In recent years, major companies including Apple, Amazon, Facebook and Google have launched a wave of new financial services, including credit cards and apps that help users send money to friends... Under its current director, Rohit Chopra, the CFPB has also sought to ensure that tech giants adhere to the same safeguards that have long applied to their brick-and-mortar banking predecessors. The bureau formalized its tech crackdown in 2021, when Chopra ordered companies including Facebook to turn over records related to their payment apps and other financial service offerings.

At the time, he expressed fear that these giants already possessed troves of customer data and could solidify their dominance if they gained greater insight into users' purchasing and spending habits. "This data can be monetized by companies that seek to profit from behavioral targeting, particularly around advertising and e-commerce," Chopra said in a statement announcing the review. "That many Big Tech companies aspire to grow in this space only heightens these concerns." Since then, the watchdog agency has proposed new rules that could treat Apple, Google and PayPal-owned Venmo more like banks, opening the door for federal regulators to inspect some of their operations in a bid to protect users' deposits.

The rules, which have not been finalized, have sparked fierce lobbying opposition from major tech companies.

Businesses

Reddit Is Profitable For the First Time Ever (theverge.com) 103

In Reddit's third-quarter earnings results, the company reported a profit of $29.9 million, with $348.4 million in revenue -- a 68% increase year over year. The Verge reports: The company hasn't been profitable at any point in its nearly 20-year history. Since going public, Reddit lost $575 million during its first quarter on the market, but it decreased that loss to $10 million last quarter, and is now finally in the green. Reddit also grew to 97.2 million daily users over the past few months, marking a 47 percent increase from the same time last year. That number exceeded 100 million users on some days during the quarter, Reddit says.

Reddit's advertising revenue grew to $315.1 million, while "other" revenue reached $33.2 million on account of "data licensing agreements signed earlier this year." Both Google and OpenAI have cut deals with Reddit to train their AI models on its posts.

Microsoft

Microsoft Calls Out Google For Running 'Shadow Campaigns' in Europe To Influence Regulators (cnbc.com) 25

Microsoft took the unusual step on Monday of publicly criticizing longtime rival Google for running "shadow campaigns" in Europe designed to discredit the software giant with regulators. CNBC: Microsoft lawyer Rima Alaily wrote in a blog post that Google hired a firm to recruit European cloud companies to represent the search company's case. "This week an astroturf group organized by Google is launching," Microsoft lawyer Rima Alaily wrote in a blog post. "It is designed to discredit Microsoft with competition authorities, and policymakers and mislead the public. Google has gone through great lengths to obfuscate its involvement, funding, and control, most notably by recruiting a handful of European cloud providers, to serve as the public face of the new organization."

The conflict represents a fresh battle between two companies that do battle in cloud infrastructure as well as online advertising and productivity software. The latest chapter surfaces as Google faces heightened regulatory pressure in Europe and in the U.S., where it's in the midst of its second antitrust trial against the Justice Department. Alaily suggested in Monday's post that Google hired advisory firm DGA Group to set up the Open Cloud Coalition. One company that opted not to participate in the group told Microsoft that the coalition would receive financial backing from Google and criticize Microsoft's practices in Europe, Alaily wrote.

Businesses

PayPal To Share Customer Purchase Data with Retailers (msn.com) 56

PayPal will begin sharing detailed customer purchase data, including clothing sizes and shopping preferences, with retailers for targeted advertising starting November 27, the payments company announced in a recent privacy update. The initiative affects PayPal's 391 million active consumer accounts worldwide. While customers can opt out through the app's settings, the GAO reports such opt-out rates typically remain below 7% across financial services.
Businesses

Cable Companies Ask 5th Circuit To Block FTC's Click-to-Cancel Rule (arstechnica.com) 55

Cable companies, advertising firms, and newspapers are asking courts to block a federal "click-to-cancel" rule that would force businesses to make it easier for consumers to cancel services. From a report: Lawsuits were filed yesterday, about a week after the Federal Trade Commission approved a rule that "requires sellers to provide consumers with simple cancellation mechanisms to immediately halt all recurring charges."

Cable lobby group NCTA-The Internet & Television Association and the Interactive Advertising Bureau trade group sued the FTC in the conservative US Court of Appeals for the 5th Circuit. The lawsuit claims the 5th Circuit is a proper venue because a third plaintiff, the Electronic Security Association, has its principal offices in Dallas. That group represents security companies such as ADT.

Social Networks

LinkedIn Fined More Than $300 Million in Ireland Over Personal Data Processing (msn.com) 13

Ireland's data-protection watchdog fined LinkedIn 310 million euros ($334.3 million), saying the Microsoft-owned career platform's personal-data processing breached strict European Union data-privacy and security legislation. From a report: The Irish Data Protection Commission in 2018 launched a probe into LinkedIn's processing of users' personal data for behavioral analysis and targeted advertising after its French equivalent flagged a complaint it received from a non-profit organization. Irish officials raised concerns on the lawfulness, fairness and transparency of the practice, saying Thursday that LinkedIn was in breach of the EU's General Data Protection Regulation.

"The lawfulness of processing is a fundamental aspect of data protection law and the processing of personal data without an appropriate legal basis is a clear and serious violation of a data subjects' fundamental right to data protection," said Graham Doyle, deputy commissioner at the Irish Data Protection Commission. In their decision, Irish officials said LinkedIn wasn't sufficiently informing users when seeking their consent to process third-party data for behavioral analysis and targeted advertising and ordered the platform to bring its processing into compliance.

United States

Democrats Press For Criminal Charges Against Tax Prep Firms Over Data Sharing (theverge.com) 62

Democratic senators Elizabeth Warren, Ron Wyden, Richard Blumenthal and Representative Katie Porter are demanding the Justice Department prosecute tax preparation companies for allegedly sharing sensitive taxpayer data with Meta and Google through tracking pixels. The lawmakers' call follows a Treasury Inspector General audit confirming their earlier investigation into TaxSlayer, H&R Block, and Tax Act. The audit found multiple companies failed to properly obtain consent before sharing tax return information via advertising tools. Violations could result in one-year prison terms and $1,000 fines per incident, potentially reaching billions in penalties given the scale of affected users.

In a letter shared with The Verge, the lawmakers said: "Accountability for these tax preparation companies -- who disclosed millions of taxpayers' tax return data, meaning they could potentially face billions of dollars in criminal liability -- is essential for protecting the rule of law and the privacy of taxpayers," the letter reads. "We urge you to follow the facts and the conclusions of TIGTA and the IRS and to take appropriate action against any companies or individuals that have violated the law."
AI

TikTok Owner Sacks Intern For Sabotaging AI Project 11

TikTok's parent company, ByteDance, fired an intern for "maliciously interfering" with the training of one of its AI models. However, the firm "rejected claims about the extent of the damage caused by the unnamed individual, saying they 'contain some exaggerations and inaccuracies,'" reports the BBC. From the report: The Chinese technology giant's Doubao ChatGPT-like generative AI model is the country's most popular AI chatbot. "The individual was an intern with the [advertising] technology team and has no experience with the AI Lab," ByteDance said in a statement. "Their social media profile and some media reports contain inaccuracies." Its commercial online operations, including its large language AI models, were unaffected by the intern's actions, the company added.

ByteDance also denied reports that the incident caused more than $10 million of damage by disrupting an AI training system made up of thousands of powerful graphics processing units (GPU). As well as firing the person in August, ByteDance said it had informed the intern's university and industry bodies about the incident.
Businesses

Netflix Raises Prices As Password Boost Fades (bbc.com) 40

Netflix has begun raising prices in several countries, including Japan, parts of Europe, and Africa, as it seeks to sustain growth following its crackdown on password sharing. While its recent financial results show strong revenue growth, the company faces challenges in finding new subscribers and aims to boost future growth through advertising and fresh content. The BBC reports: In its latest results, Netflix announced that it had added 5.1 million subscribers between July and September - ahead of forecasts but the smallest gain in more than a year. The company is under pressure to show investors what will power growth in the years ahead, as its already massive reach makes finding new subscribers more difficult. The last time Netflix saw signs of slowdown, in 2022, it launched measures to stop password sharing and said it would offer a new streaming option with advertisements.

The crackdown unleashed a new wave of growth. The firm has added more than 45 million new members since last year and has 282 million subscribers globally. Analysts also expect advertisements to eventually become big business for Netflix. For now, however, Netflix has said it remains "early days" and warned it did not expect it to start driving growth until next year, despite many subscribers opting for the ad-supported plan. The plan, which is the company's least expensive option, accounted for 50% of new sign-ups in the places where it is offered in the most recent quarter, Netflix said. Even without a boost from advertising, Netflix said revenue in the July-September period was up 15% compared with the same period last year, to more than $9.8 billion. Profit also rose from $1.6 billion in the same period last year to $2.3 billion.

United Kingdom

TV Ads To Target Households on Individual Streets in UK (msn.com) 38

An anonymous reader shares a report: Households on individual streets will be targeted with personalised adverts under plans being rolled out by Channel 4. The channel is to use new technology which will allow brands to tailor who sees their advert by enabling them to select a demographic within a specific location down to street level. For example, someone watching Made in Chelsea on Channel 4's streaming service could be served an ad for a fashion brand in a local outlet to them if a particular fashion trend is being discussed.

Advertisers can further optimise their campaign by selecting from 26 programme genres, as well as time of day and device the show is being watched on. It forms part of a wider update to Channel 4's streaming platform that the broadcaster hopes could boost revenues by as much as $13m. The company will launch a new private marketplace enabling brands to buy advertising space directly in real-time. This will allow advertisers to amend their campaigns to respond to events, whether that be real-world events such as local weather or developments in fictional storylines within TV shows. Channel 4's new ad targeting also includes more detailed data to track whether a viewer has made a purchase after seeing an ad, as well as new viewer profiles for brands to target.

AI

AI Disclaimers in Political Ads Backfire on Candidates, Study Finds (msn.com) 49

Many U.S. states now require candidates to disclose when political ads used generative AI, reports the Washington Post.

Unfortunately, researchers at New York University's Center on Technology Policy "found that people rated candidates 'less trustworthy and less appealing' when their ads featured AI disclaimers..." In the study, researchers asked more than 1,000 participants to watch political ads by fictional candidates — some containing AI disclaimers, some not — and then rate how trustworthy they found the would-be officeholders, how likely they were to vote for them and how truthful their ads were. Ads containing AI labels largely hurt candidates across the board, with the pattern holding true for "both deceptive and more harmless uses of generative AI," the researchers wrote. Notably, researchers also found that AI labels were more harmful for candidates running attack ads than those being attacked, something they called the "backfire effect".

"The candidate who was attacked was actually rated more trustworthy, more appealing than the candidate who created the ad," said Scott Babwah Brennen, who directs the center at NYU and co-wrote the report with Shelby Lake, Allison Lazard and Amanda Reid.

One other interesting finding... The article notes that study participants in both parties "preferred when disclaimers were featured anytime AI was used in an ad, even when innocuous."

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