Macrovision Responds to Steve Jobs on DRM

An anonymous reader writes "Macrovision Corporation, best known for its long history of DRM implementations, (everything from VCRs to software copy protection), has responded to Steve Jobs open letter regarding DRM. With ample experience and despite the obvious vested interests, it's great to hear their point of view. In the letter they acknowledge the 'difficult challenges' of implementing DRM that is truly 'interoperable and open'. At the same time they also feel that DRM 'will increase electronic distribution', if implemented properly, because 'DRM increases not decreases consumer value', such as by enabling people to rent content at a lower price than ownership, and lowering risks for content producers. While I'm impressed they responded, I can't say I'm impressed by lofty goals that might not be reached for years. The reality is, current DRM implementations often leave users with the bad end of the deal. What do you think? Should people give DRM manufacturers more time to overcome the challenges and get it right?"

Added value

[QuickFox]

Of course DRM adds value! You get an interesting pastime, a puzzle to solve.

A new job for starving stunt men

[codefrog]

Those starving stunt men who show up in front of otherwise legitimate movies to warn us about how we (the theater-going evildoers of the world) are denying their kids a college education...
I SAY LET THEM EAT CAKE. Let's take up a collection... and hire them to drive cars off cliffs ...said cars to be filled with DRM executives and other such indispensible consumer-value-enhancers.

Looking for a silver lining...

[tkrotchko]

because 'DRM increases not decreases consumer value', such as by enabling people to rent content at a lower price than ownership

That's like being happy you got into a car accident because you met a nice nurse at the hospital.