henbane writes "Cringely is plugging a new method of advertising from Dr. Jim Kowalick and Mario Fantoni. Their book entitled 'E-Mailing Your Way to Sales With
the Taguchi Approach' is out in the autumn. What could be worse than a method which increases the returns on spam?"
If a subordinate asks you a pertinent question, look at him as if he had
lost his senses. When he looks down, paraphrase the question back at him.