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Denon's $499 Ethernet Cable

Posted by timothy on Saturday June 14, @08:16PM
from the opportunity-cost dept.
Guysmiley777 writes with what looks like a very late (or very, very early) April Fool's joke: "Denon's $499 Ethernet cable 'brings out all the nuances in digital audio reproduction.' Sure, that seems plausible. After all, nuances in digital signals are so subtle. Oh, and 'signal directional markings are provided for optimum signal transfer.'" Considering that $499 will get you a competent laptop these days, I wonder how big the market is for such a thing — then I look at Stereophile magazine's annual list of recommended components. The "view more images" link shows that they take cable porn seriously at Denon.

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  • by Marcion (876801) on Saturday June 14, @08:20PM (#23795771) Homepage Journal
    ...until your cat chews through it.

    Ah well, there is a mug born every minute. I start selling $500 USB cables, anyone want one?
  • Cthulhu (Score:5, Funny)

    by Frosty Piss (770223) on Saturday June 14, @08:20PM (#23795779)
    Cable porn. Is that a sub category of tentacle porn? A giant Cthulhu-like monster made of Cat-5?
  • Will they try selling us higher quality air to shoot the EM signals through?
    • by mikael (484) on Saturday June 14, @08:39PM (#23795937)

      Will they try selling us higher quality air to shoot the EM signals through?
      We Introduce our latest product, the Acme professional EF signal booster. Scientific studies have proven that high humidity levels reduce signal quality of EM signals. After years of painstaking research, our scientists have designed and patented a foolproof system for maximising the quality of EM signals within a internal area. Using our patented process of filtering the air molecules within a building, our system removes all impurities and excess humidity that would reduce the quality of EM signals in your building. Our system also reshapes the air molecules as well as adding specially designed EM friendly molecules which guarantee that your electronic equipment will always receive and transmit the highest quality EM signals wherever you are.

      Our system is available for immediate purchase. Just visit our website and select the number of filtering units that you require (ideally one unit should cover every 20 square metres, or one unit per corner of a room), and your order will be despatched within 24 hours.
  • by Skee09 (987325) on Saturday June 14, @08:23PM (#23795809)
    What's the point of using an $800 HDMI cable to connect my media center PC to my HDTV if the content I'm streaming over my network isn't in the high fidelity I can only get with this $499 Ethernet cable?
  • datasheet (Score:5, Interesting)

    by drakyri (727902) on Saturday June 14, @08:24PM (#23795815)
    Looking at the datasheet for that cable on their website, it seems like the only possibly unique thing they've done is to add a thin metal shield around the cable near the tip - from where it stops being UTP (with all the noise-protection that UTP tends to have) to where the plastic connector-to-NIC starts.

    The cable insulation and the rest looks mostly standard - I mean, it's cloth and heatshrink (probably PVC) instead of vinyl, but I can't imagine that the change would make such a huge difference, even in terms of so-called 'vibration protection'. Are electrical signals really that sensitive to normal sounds?

    So a huge markup for a very small piece of tin foil and some cloth. Whee!
  • by gotw (239699) <ninjacyclist@nospAm.gmail.com> on Saturday June 14, @08:25PM (#23795823) Homepage
    While they're at it they should just purchase this wonderful device to demagentize your CD's [6moons.com].
  • Some day... (Score:5, Insightful)

    by Kjella (173770) on Saturday June 14, @08:26PM (#23795837) Homepage
    ...I wish someone would do a form of blind test - split a bunch of audiophiles into two different groups. Tell one group the price and quality of each system, while the other group isn't told anything and can only listen to the system. Or for extra fun, a third group that's telling them all sorts of wrong information. It'd be fun to see how much that would impact their impression of the system.
    • Re:Some day... (Score:5, Informative)

      by Anonymous Coward on Saturday June 14, @08:42PM (#23795965)
      Well here's your answer:

      http://www.guardian.co.uk/commentisfree/2008/jun/14/humanbehaviour

      "How being swindled can make you feel better" by the Guardian's "Bad Science" columnist, Ben Goldacre.
  • In other news... (Score:5, Insightful)

    by Radium_ (150865) on Saturday June 14, @08:28PM (#23795855)
    A fool and his money are soon parted
  • Truth in advertising (Score:5, Interesting)

    by dn15 (735502) on Saturday June 14, @08:29PM (#23795859)
    I don't doubt that this is a well-made cable, but why don't they get in trouble for implying that it will even make a difference in your viewing experience? That is, wont *any* cable "bring out all the nuances in digital audio reproduction" as long as there's functional error correction and sufficient bandwidth to stream all data being transmitted?
  • by OzTech (524154) on Saturday June 14, @08:29PM (#23795867)
    These cable will be a great leap forward for Digital Audio.

    The arrows to indicate direction will mean that the Electrons wont have to look around before knowing which way they are supposed to be moving. This will allow them to get to their destination quicker and even take a moment to go back and get any stragglers who can't keep up. The end result being that all of the electrons will arrive at the intended destination and as you can imagine this will mean a much better signal.

    The next generation of these will probably contain filters to stop those pesky noise electrons making their way down the cable. This will really help the signal to noise ratio, although the commercial development of this is still a little way off yet.
  • by hirschma (187820) on Saturday June 14, @08:33PM (#23795895)
    I was thinking of buying a Denon AV receiver for my home theater upgrade.

    Then I see this. Are all their claims just sheer puffery? How can I take their brand seriously?

    If this Ethernet garbage is just an aberration, don't they know that doing it will have the reverse effect on consumers with clue?
  • by Myria (562655) on Saturday June 14, @08:42PM (#23795955)

    Additionally, signal directional markings are provided for optimum signal transfer.

    That statement is quite correct. The plugs have arrows pointing in both directions.
    • by hack slash (1064002) on Saturday June 14, @08:29PM (#23795861)
      You have just described every collector of Star Wars action figures.
    • Re:Audiophools (Score:5, Interesting)

      by HungSoLow (809760) on Saturday June 14, @08:49PM (#23796005)
      There are two types of Audiophiles:
      (1) Non-technical people who like knowing they have thousands of dollars in equipment, blissfully ignorant of the technical details, but trusting in the outlandish claims of the various companies.
      (2) Technical people who know about skin depth, SNR, etc. and make informed purchases and more often than not (as in my case) build their own high end audio equipment.
    • Re:Wow. (Score:5, Funny)

      by mikael (484) on Saturday June 14, @08:47PM (#23795993)
      One branch of ComputerWorld used to sell boxes of 10 3.5" pre-formatted floppy disks for 100 pounds/box. This particular branch was next to an oil company headquarters.